000 00327nam a2200121Ia 4500
100 _aZEITHAML VAI and BITNER M J
365 _cRS
365 _d1
942 _cMBABK
245 _aService Marketing
_bIntegrating Customer Focus Across the Form
260 _bTata McGraw - Hill publishing
_c2002
_aNew Delhi
300 _aXXVIII+620PP
999 _c8143
_d8143