000 00379nam a2200145Ia 4500
942 _cENGBV
520 _aVolume No.19 Issue No.1,2 Volume No.20 Issue No.1 to 4
654 _aMarketing
654 _aManagement
654 _aMarketing Management
245 _aMarketing Management
260 _bAmerican Marketing Association
_c2010-11
300 _aQuarterly
440 _v19,20
999 _c40922
_d40922