000 00264nam a2200121Ia 4500
100 _aSTERN L W OTHERS
365 _cRS
365 _d1
942 _cMBABK
245 _aMarketing Channels
260 _bPrentice Hall of India
_c2001
_aNew Delhi
300 _aXIV+576PP
999 _c29433
_d29433