| 000 | 00553nam a2200205Ia 4500 | ||
|---|---|---|---|
| 100 | _aKELLER KEVIN LANE, PARAMESWARAN M G and JACOB ISAAC | ||
| 020 | _a978-81-317-5689-8 | ||
| 250 | _a3rd | ||
| 650 | _aStrategic Brand Management | ||
| 365 | _cRS | ||
| 365 | _d1 | ||
| 942 | _cDMBABK | ||
| 654 | _aStrategic | ||
| 654 | _aBrand | ||
| 654 | _aManagement | ||
| 654 | _aStrategic Brand Management | ||
| 245 |
_aStrategic Brand Management _bBuilding, Measuring and Managing Brand Equity |
||
| 260 |
_bPearson _c2012 _aDelhi |
||
| 300 | _aXXIII+695PP | ||
| 999 |
_c25272 _d25272 |
||