000 00450nam a2200193Ia 4500
100 _aVELAYUDHAN S K
020 _a978-0-7619-3588-9
650 _aRural Marketing
365 _cRS
365 _d1
365 _e32
942 _cMBABK
654 _aRural
654 _aMarketing
654 _aRural Marketing
245 _aRural Marketing
_bTargeting the Non-Urban Consumer
260 _bPearson Education
_c2010
_aNew Delhi
300 _a249 PP
999 _c24402
_d24402