000 00278nam a2200121Ia 4500
100 _aTULL D S and HOWKINS D I
250 _a6
365 _cRS
365 _d1
942 _cMBABK
245 _aMarketing Research
_bMeasurements and Methods
260 _bMac Millan
_c1999
_aNew Delhi
999 _c22194
_d22194