Marketing Management by KOTLER PHILIP, KELLER KELVIN LANE, KOSHY ABRAHAM and JHA MITHILESHWAR.
Edition: 13thMaterial type:
Text Publication details: New Delhi Pearson Education 2009Availability: Items available for loan: MVJCE CENTRAL LIBRARY (13). Checked out (2). Location(s): Call number: 658.8 KOT 13;5.