KOTLER PHILIP, KELLER KELVIN LANE, KOSHY ABRAHAM and JHA MITHILESHWAR <br/><br/>
Marketing Management 

 - 13th 
 - Dorling Kindersley  Pearson Education  2009 
 - XIVII+647PP 
<br/><br/><label>ISBN: </label>978-81-317-1683-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Marketing<br/>Management