KUMAR ALOK, SINHA CHHABI AND SHARMA RAKESH <br/><br/>
Customer Relationship Management  Concepts and Applications 

 - New Delhi  Biztantra  2007 
 - XVIII+334p 
<br/><br/><label>ISBN: </label>978-81-224-2108-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Customer<br/>Relationship<br/>Management<br/>MANAGEMENT