KOTLER PHILIP and KELLER KEVIN LANE <br/><br/>
A Framework for Marketing Management 

 - 4th 
 - Delhi  Pearson  2012 
 - 384PP 
<br/><br/><label>ISBN: </label>978-81-317-5937-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>A<br/>Framework<br/>for<br/>Marketing<br/>Management<br/>Marketing Management