ETZEL MICHAEL J, WALKER BRUCE J, STANTON WILLIAM J AND PANDIT AJAY <br/><br/>
Marketing 

 - 14th Edition 
 - New Delhi  Tata Mc Graw-Hill Pvt Ltd  2007 
 - XXVI+880p 
<br/><br/> Acc No: 2406 
<br/><br/><label>ISBN: </label>007-015156-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Marketing<br/>Marketing