KEEGAN WARREN J <br/><br/>
Global Marketing Management 

 - 7th 
 - NEW DELHI  Pearson Education  2002 
 - 643p 
<br/><br/><label>ISBN: </label>978-81-7758-008-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Global<br/>Marketing<br/>Management<br/>Management