Consumer Behavior Concepts and Application

By: LOUDON DAVID L and DELLA BITTA ALBERT JMaterial type: TextTextPublication details: New Delhi McGraw Hill Education India Pvt Ltd Edition: 4thDescription: XXIII+788PPISBN: 0-07-047381-1Subject(s): Consumer Behavior | Consumer | Behavior | Consumer Behavior
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Donated MBA Book MVJCE CENTRAL LIBRARY
MBA 658.834 2 LOU 4 (Browse shelf (Opens below)) Available DM63

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