MVJCE CENTRAL LIBRARY catalog › Details for: Strategic Brand Management Creating and Sustaining Brand Equity Long Term

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Strategic Brand Management Creating and Sustaining Brand Equity Long Term

By: KAPFERER JEAN NOELMaterial type: Text

TextPublication details: New Delhi Kogan Page India Pvt ltd 1997Edition: 2ndDescription: 443pISBN: 81-7554-109-1Subject(s): MANAGEMENT | Strategic | Brand | Management | MANAGEMENT

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Item type	Current library	Collection	Call number	Status	Barcode
MBA Book	MVJCE CENTRAL LIBRARY	MBA	658.827 KAP 2 (Browse shelf (Opens below))	Available	MBA2747
MBA Book	MVJCE CENTRAL LIBRARY	MBA	658.827 KAP 2;1 (Browse shelf (Opens below))	Available	MBA2748
MBA Book	MVJCE CENTRAL LIBRARY	MBA	658.827 KAP 2;2 (Browse shelf (Opens below))	Available	MBA2749

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