Advertising (Record no. 38643)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00467nam a2200193Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-81-203-2973-7 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | SHARMA SANGEETA and RAGHUVIR SINGH |
245 ## - TITLE STATEMENT | |
Title | Advertising |
Remainder of title | Planning and Implementation |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Prentice hall of India Pvt Ltd |
Date of publication, distribution, etc. | 2006 |
Place of publication, distribution, etc. | New Delhi |
365 ## - TRADE PRICE | |
Currency code | RS |
365 ## - TRADE PRICE | |
Unit of pricing | 1 |
365 ## - TRADE PRICE | |
Price note | 26 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | XVIII+478p |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Advertising |
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
Focus term | Advertising |
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
Focus term | Advertising |
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
Focus term | |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | MBA Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
MBA | MVJCE CENTRAL LIBRARY | MVJCE CENTRAL LIBRARY | 07/05/2010 | 659.1 SHA | MBA2719 | 20/07/2023 | 325.00 | 20/07/2023 | MBA Book | ||||
MBA | MVJCE CENTRAL LIBRARY | MVJCE CENTRAL LIBRARY | 07/05/2010 | 659.1 SHA | MBA2720 | 20/07/2023 | 325.00 | 20/07/2023 | MBA Book |