Principles of Marketing (Record no. 37327)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00286nam a2200121Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-203-1490-5 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Philip Kotler and Gary armstrong |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Prentice Hall of India |
| Date of publication, distribution, etc. | 2001 |
| Place of publication, distribution, etc. | New Delhi |
| 365 ## - TRADE PRICE | |
| Currency code | RS |
| 365 ## - TRADE PRICE | |
| Unit of pricing | 1 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Compact Disk |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| MVJCE CENTRAL LIBRARY | MVJCE CENTRAL LIBRARY | 14/07/2023 | CD666 | 14/07/2023 | 14/07/2023 | Compact Disk |
