Global Marketing Management (Record no. 19105)

000 -LEADER
fixed length control field 00527nam a2200217Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-81-317-3091-1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KEEGAN WARREN J and BHARGAVA NAVAL K
250 ## - EDITION STATEMENT
Edition statement 7th
245 ## - TITLE STATEMENT
Title Global Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Pearson Education
Date of publication, distribution, etc. 2011
Place of publication, distribution, etc. New Delhi
365 ## - TRADE PRICE
Currency code RS
365 ## - TRADE PRICE
Unit of pricing 1
365 ## - TRADE PRICE
Price note 32
300 ## - PHYSICAL DESCRIPTION
Extent XXIV+670 PP
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Global Marketing Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Global
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Management
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Global Marketing Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type MBA Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        MBA MVJCE CENTRAL LIBRARY MVJCE CENTRAL LIBRARY 29/03/2012 658.8 KEE 7;2 MBA2796 13/07/2023 475.00 13/07/2023 MBA Book
        MBA MVJCE CENTRAL LIBRARY MVJCE CENTRAL LIBRARY 29/03/2012 658.8 KEE 7;3 MBA2797 13/07/2023 475.00 13/07/2023 MBA Book

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